Setup fee to build it. Flat monthly to run it.
You keep your own payment processor. We take 0% of your registrations, at every tier — so your card fees are whatever Stripe charges you, and our fee doesn’t go up when your program grows.
Starter Site
- Custom site and team page
- Roster and schedule
- Media gallery
- Contact and enquiry forms
- Hosting and updates included
- 1 admin seat
Club Platform
- Everything in Starter Site
- Online registration and payments
- Roster and schedule management
- Stats and media galleries
- Sponsor pages
- Dues payment links
- 2 admin seats
Pro Platform
- Everything in Club Platform
- Player development and stats
- Film room and recruiting profiles
- Multiple programs under one org
- Sponsor CRM with offset engine
- Parent portal
- 10 admin seats
- Monthly content updates
Athletic Dept
- Everything in Pro Platform
- Unlimited sports and teams
- Coach sub-accounts
- Eligibility and document tracking
- Live scores and streaming embed
- Booster and board reporting
- Unlimited admin seats
Enterprise
- Everything in Athletic Dept
- Multi-org architecture
- Per-member subsites
- League-wide standings and scheduling
- Custom scope
Extras, priced the same way.
- Additional team site
- $49/mo
- Custom module build
- $1,500–$5,000
- Content & social management
- $500/mo
- Live streaming setup
- $2,500 + $200/mo
- Recruiting video / media day
- $1,500 per event
- Rush delivery (14 days)
- +$1,000
One team or thirty.
We build for single-team clubs and for departments running every sport in the building. What changes with size is how much the back office gives you back — one roster is manageable in a spreadsheet, ten rosters and their dues are not. Tell us what you’re running and we’ll tell you straight what it would do for you, including if the answer is “wait a season”.
Right now you’d be buying this twice.
A template platform gives you software and no site. A web shop gives you a site and no back office. Here is what your first year costs paying for both, against paying for one.
What moves our price, and what doesn’t. We never take a percentage, so doubling your registration revenue on the same number of teams doesn’t change our invoice by a cent. What does change it is crossing a tier — Club Platform starts at $3,000 and $149 a month, and past that Pro Platform starts at $6,000 and $299 a month. That step is why the middle column isn’t one number. The card fees beside it are yours, not ours: they go to Stripe on your own account and we never touch them. They’re in the table because the platform’s percentage on the left has card processing baked into it, so leaving them off would compare their price with processing against ours without.
And after year one, most of you pay us more. At the larger sizes above, between $802 and $1,419 a year more than the platform on its own — their subscription is cheaper than ours and we don’t take a percentage of your registrations to earn the difference back. You stay ahead on what you’ve spent in total for about 8 years, because you aren’t buying the website a second time; after that you’re paying for the platform and the people running it, not for a saving. The exception is the smallest row: at $20,000 the Club Platform starting price is low enough that you stay about $134 a year ahead indefinitely, because the platform you would otherwise buy still needs its own site maintained. That is one row out of three, and we’d rather point at it than let you assume it applies to yours. We’d rather you knew all this now than found it at your third renewal.
How this is calculated. Left column: SportsEngine Premium at $1,299/year plus 3.25% + $1.50 per registration (their transaction fee includes card processing), plus a $13,200 custom site build — $13,200 being the lowest year-one athletics site build in the Joliet Junior College public bid record B20050 — with $500/year maintenance from year two. Our column: MAD Sports Hub at the start of each tier’s published range — $3,000 setup plus $149/month on Club Platform, and the same treatment on Pro. A bigger scope costs more, up to the top of the range on the pricing page, so treat every figure here as the cheapest version of us and not the only one. That is the whole of what you pay us. The card-fees column is your own Stripe account at their standard 2.9% + $0.30, which we neither charge nor receive; it is shown because the platform’s percentage on the left already contains its own. Both assume a $450 average season fee. One thing we’ll say plainly: on platform fees alone, without the site build, a flat monthly only beats a percentage above roughly $371,200 in annual registrations — roughly a 71-team organization, so for practical purposes we are the more expensive option on fees and the website is the whole of the difference. That is why the gap above is a year-one figure and not a yearly one. These are estimates for comparison, not a quote.
See it before you decide anything.
We’ll build you a free mockup of your program’s site. No cost, no obligation. Like it, we’ll talk. Don’t, and you keep the design.
